Resources > All Asset Optimization Playbook for Brands
All Asset Optimization Playbook for Brands
November 2024
Trajektory has analyzed sponsorship metrics and valuations for team sponsors across the major sports leagues. We uncovered which factors go into designing strong and valuable assets for brands who invest in social media, TV broadcasts, jersey patches, LED, static signage, entitlement areas, and email creatives. In this report, we’ll discuss our findings so your brand can build creatives designed for optimal value across all your sponsorship assets.
Listen to our audio recap or download the full report.